Building a StoryBrand building a storybrand by donald miller book cover Building a StoryBrand, by Donald Miller, is one of those marketing books that’s pretty hard to put down once you start reading. I have most of USA Phone Number List my books on a Kindle, but I bought this one in a physical copy so I can highlight all over it, tear pages out, and easily refer to it. Ya, that’s how much I like this book. The main bulk of the book is about the seven-step storytelling framework Donald has developed. It gives you clear examples and frameworks on the art of storytelling, and shows you how important it is when it comes to brand marketing.
I would probably put this as my second favorite marketing book, behind Breakthrough Advertising. Every marketer should read this one. 11. This is Marketing This is Marketing Seth Godin This is Marketing, by Seth Godin, is a cult classic among marketers. The main message of the book is that marketers should use marketing to solve problems their customers face. Marketing is not about the business or the company they work for. But rather, a way to communicate solutions to problems people have. This is one of those books that reminds you that marketing has a powerful role in society.