EAT and YMYL is new acronyms that Google uses to determine which sites rank better. Google is a company that is largely responsible for ranking all websites on the Internet. But how do these rankings work? Every time Google updates its ranking algorithm Online marketers all over the world have a headache every now and then because no one knows what effect each update has. If lucky we can 'Recover our website' to get back the good rank as before. For 2019 and beyond, Google has revealed a new key factor that determines which sites will rank well and which will be downgraded. Which content is good quality and which content is poor quality content? Let's see. Beneficial Purposes EAT (Expertise, Authoritativeness, Trustworthiness) stands for expertise, authority, and credibility.
YMYL (Your Money or Your Life) refers to content related to the Turkey Phone Number List reader's money or life. This guide is for people who design Google's ranking system, i.e. people who write code to create algorithms to determine the promotion or de-favorability of a website. Although this guide is not directed at marketers or content creators, we can design the content to be liked by Google's system designers again. The answer to Google rankings in the new era is EAT, YMYL, and benefit for readers. But what do these abbreviations mean to website owners? In this article, let's take a look at what Google writes for each recommendation. Useful Objectives, EAT and YMYL: Quality Website Ranking in the Eyes of Google EAT and YMYL are factors that Google prioritizes in ranking websites. EAT stands for Expertise, Authority, and Trust.
YMYL (Your Money or Your Life) is content that is relevant to a reader's life, happiness, or finances. The author of the article must show more expertise and credibility. Articles related to YMYL can have a very negative impact on readers if left unchecked. For example, giving advice about investments is wrong and causes the reader to lose. or teaching wrong posture exercises that hurt people in the past few years Google's SEO guide was updated twice, in July 2018 and May 2019. As Google updates the guide, Google updates its ranking code over time. Google's manual provides information about the new updates and how they relate to EAT and YMYL. However, these are just 'recommendations', not 'definitive answers'. All we have to do is 'interpret' what these recommendations should be. But the good thing is that these tips give us a lot of information. Let's take a closer look.
Messages about new versions and other changes
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