The first thing to start in order to realize DX is for managers to understand the necessity of DX and promote it . By sharing a management vision based on DX with employees, organizational reform involving the entire company can be realized. Clarify the purpose Let's clarify the purpose of working on sales DX. First of all, you should be able to see what your company lacks by identifying the current issues in sales while referring to the chapter "Necessity and purpose of sales DX ". Clarify the purpose from your company's issues, such as management issues, business issues, and internal system issues, rather than the purpose of the subject other than your company, such as "competitors are promoting.
The country is recommending it." It is important to By doing so, you can prepare the necessary digital tools and systems for your company from the perspective of how to use sales DX to China Email List solve problems. Rebuild the sales process that suits your company After taking stock of your current sales process, use MA, SFA, and CRM to rebuild your sales process on the premise of streamlining it . However, I think that there are still many analog contact points such as industry newspapers and catalogs, etc., depending on the industry. In order to deal with such cases.
We recommend that you recreate the customer journey map at the same time. In the purchasing behavior of your company's target, you should be able to see the digital channels that you should take new measures and the analog channels that you should leave. Do you want to focus solely on acquiring leads via your website? In addition to conventional sales methods, is it possible to acquire additional inquiries via the website? 4) Reorganization into an operation system that matches the sales process If there is no staffing or system for marketing, inside sales, or sales yet, we will consider whether it is possible to organize.
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