However, the digital platforms of Facebook

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Leads. And this, getting qualified contacts on , is increasingly important for your personal brand, especially if you carry out . This is also important at a time when statistics say that conversations on have increased by up to 50% thanks to those users who create content regularly. Of course, be careful. Do not activate the mode for content creators on if you barely enter the network or are not used to posting content on this social network. How to activate Creators on your profile The process of activating the mode for content creators.

When you go to , use the AIDA (Attention, Interest, Desire and Action) methodology to more easily capture your target. The sales strategy in social networks when publishing implies working on “tricks” that help you be more effective. Use color contrasts Special Database in posts, start each post with a question, and use emotions to generate more attention. 8.- Focus on the user, forget the hype As a marketing department, surely you want to offer your services and sell online. Well done. But the sales strategy in social networks implies the complete opposite of what self-promotion is.



So forget again about selling directly on social networks and bet on helping and contributing. Use the 80/20 rule . 80% of your publications dedicated to supporting, helping and influencing and a maximum of 20% focused on selling directly on social networks. 9.- Use Facebook in Instagram Ads Yes or yes, if your objective is to sell on social networks you must complement the organic strategy with another investment in advertising on the networks . Virtually every social network has paid advertising options. Ads and Instagram Ads are the most powerful at the moment.