It is also important to count other resources such as humans, for example. And of course, do not neglect the most Country Email List valuable resource we have: time. Creation of the social media marketing plan Once we are clear about our buyer persona, resources, objectives and current situation, we can design our roadmap. We will do it in 6 steps. 1. Choose and configure the social platforms Platforms or social media are our communication channels with the world.

That is, with our potential customers. The difference between social media and traditional media (radio, TV, etc.) is that they allow two-way communication. That is, they allow us to talk with our ideal client in real time. They are: RRSS. Each one has its particular characteristics. We must study them well to make a correct selection and use. Blog. It is the part of my website that allows me to create more complete content and position myself in my sector. Others (podcasts, groups, forums. Given so many possibilities, it can be overwhelming to decide which ones we want to have a presence in. Each case