This was a premise adopted by Marianela

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Thus, the well-thought-out, structured and integrated plan becomes essential for companies. A plan, they identified 4 very important aspects for communication: 1. )Public relations plan that the company could face. Apart from considering worse results, problems in the external environment and business situation, Marianela and her professionals made it a point to incorporate possible solutions. They understood that having possible solutions for the most difficult situations offers confidence and prevents . Dissemination calendar When starting a public relations plan, it is necessary to establish and organize a calendar for disseminating notes that must be issued throughout the work in the area.

Normally, the implementation of the plan is done at Phone Number List the beginning of the year. Marianela knew that it was essential to have an activity guide and an adequate calendar, which is why she chose to gather the team when the company's work year began. Despite making every effort to follow the plan, it is known that this is not always possible. Obstacles and difficulties exist and can appear at any time. Therefore, it is indicated to be willing to adopt an emergency strategy. Sometimes quick and practical changes are enough to make the strategy effective again. marketing calendar kit.



Studies with the target audience Conducting studies with the business's target audience helps to learn more about consumer expectations. In this sense, it is worth understanding which strategies were carried out and what were the results of each of them. It is also relevant to measure the results, this helps to identify, as well as correct eventual problems. To disseminate and reach the public with the content generated by companies, public relations professionals and the communication department of companies must build a good base of contacts with the media.